Rally is an open network building tokenized communities for digital creators, crypto influencers, brands and celebrities. Rally gives creators the tools to build a virtual economy that expands their brands, while also providing fans with community benefits and new economic incentives to interact with their favorite creators.
RLY is the ERC-20 governance token of the Rally network, which unlocks a variety of benefits for the community, including governance rights to the Rally Network, the ability to actively participate in the Rally Network, and rewarding community members for their contributions to the network.

Project Introduction

Rally is an open platform based on the Ethereum blockchain, which helps content creators and their fan communities to launch a vibrant and independent economic system.
Rally allows any creator with an online fan community to issue their own cryptocurrency without mastering the complex programming skills of the Ethereum blockchain. Fans can purchase cryptocurrencies issued by creators to support their favorite creators and receive benefits determined by the creators. With Rally, creators can grow their fan base, reward fans, and earn steady income.
Rally is a decentralized platform driven entirely by community governance. This means that creators and their community of fans can freely control the use of their social tokens on all social platforms.