SELF is a blockchain digital asset created through the Ethereum smart contract, and it is also the key to unlock the "immersive entertainment" experience. Parallel worlds are launched simultaneously, inviting the masses to create a new world of immersive entertainment that breaks the boundaries between virtual and reality. The goal of SELF TOKEN is to solve the problem of opaque movie box office and uneven distribution of accounts, and to allow movie supporters and audiences to become participants, and to form an immersive entertainment that spans virtual and reality with creators and extended pan-entertainment merchants The ecosystem creates valuable entertainment experiences in an environment of mutual trust and common good.